We keep a quiet eye on things.
Haggleton tracks pricing and promotions across every major UK grocery retailer, so your brand always knows where it stands.
Your competitor changed their price last Tuesday. Did you notice?
- Brands spend millions on trade promotions but make decisions with incomplete data.
- Your rate of sale dropped last month. A competitor ran 20% off and nobody told you.
- By the time you spot a price change, you’ve already lost margin or share.
- Enterprise tools cost £40K+ per year and take months to onboard.
In Haggleton, nothing stays hidden for long.
Three ways the village keeps you informed.
Price Monitoring
The Village Noticeboard
Every price, every product, every major UK retailer. Updated weekly. All on one board.
Alerts & Signals
The Gossip Network
Know the moment a competitor drops their price or launches a promotion. The village talks fast.
Historical Data & Trends
The Long Memory
Haggleton remembers every price change, every promotion, every seasonal pattern. Nothing is forgotten.
A peek behind the hedgerow.
Three simple steps to sharper pricing decisions.
Tell us your category
Butter, coffee, pet food, cleaning products. Whatever aisle you compete on.
We watch the shelves
Haggleton monitors pricing and promotions across Tesco, Sainsbury’s, Asda, Ocado, Waitrose, Morrisons, Aldi, Lidl, Co-op, and M&S.
You make better decisions
See where you stand. Spot opportunities. React faster than the competition.
What the view looks like from here.
A glimpse inside the Haggleton dashboard.
Price Comparison Table
Price History Chart
Promotion Activity Dashboard
We keep an eye on the whole high street.
Full product catalogue coverage. Updated weekly. Historical data from day one.
Fair prices. No haggling required.
Everything you need to stay sharp on pricing.
The Village Shop
For brands that want to stay sharp.
- 3 categories, all retailers
- Weekly updates
- Full historical data
- Email alerts
- API access
The High Street
For brands that want to win.
- Unlimited categories, all retailers
- Daily updates
- Full historical data
- Priority alerts
- API access
- Dedicated support
- Cross-retailer product matching
What the neighbours are saying.
300,000+
Products tracked
10
Retailers monitored
Weekly
Data updates
99.5%
Scrape reliability
“We used to find out about competitor price changes weeks after the fact. Haggleton means we know the same week.”
Brand Manager, UK FMCG Company
Questions from the village green.
How do you collect this data?
We monitor publicly available pricing data from retailer websites, the same way any shopper would browse.
How often is data updated?
Weekly on our standard plans, daily on High Street.
Can I track my own products?
Yes. Tell us your brand and category, and we’ll highlight your products across all retailers.
Is there an API?
Yes, full REST API on Village Shop and High Street plans.
Can I export data?
CSV and JSON exports on all paid plans.
What if a retailer I need isn’t covered?
Let us know. We’re always adding coverage.
Ready to see what the village knows?
Request early access and we’ll be in touch.
Or email us at hello@haggleton.com. We’re friendly.